All Posts in Business strategy

1st September 2016 - 1 comment.

Open for business

So where did the last nine months go??! That was fast. I am now back in the studio, new mum, new look, fresh start and here we go. How have you all been?

I may not have been as active outwardly but behind the scenes I have been beavering away at the new look of my business. Read more...

4th January 2016 - No Comments!

The best is yet to come

It is always a good idea to start the year with expectation and positivity. The future is yet to be written, the past is gone and a new year brings new hope.

May this year be your best year yet.

I love fresh starts, new beginnings, a clean slate; they bring so much joy, anticipation and expectation. Read more...

3rd November 2015 - No Comments!

Rebranding

How to avoid the pitfalls of rebranding, should you find yourself in the position of needing to do a rebrand.

There is a fine art to rebranding, get it wrong and your consumers will lash out (Gap) get it right and you could be one of the best selling brands from the UK (Burberry). Read more...

16th July 2015 - No Comments!

5 summer sizzlers

Its warming up! Make the most of these top tips to help your brand shine.

Graphical elements

In some cases there maybe a graphical element that supports your logo and brand message. The element could be a pattern or a shape that compliments the logo. Read more...

15th July 2015 - No Comments!

5 summer sizzlers

The third edition of our 5 top tips for helping your brand shine.

Photography

I want to encourage you to use authentic photos in your promotions. It can be too tempting to use stock photography or even worse (and illegal) use images found during a Google search. Read more...

29th April 2015 - No Comments!

Continued… Be in the Know – Part 3

The last in our series of 'what you need to know before starting a business'. I hope you have found them useful so far.

Number 3: How will I communicate with my audience? Now you know why you are starting your business and you know who you are adding value to, now to ask the question: how are you going to communicate with them? Read more...